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    TUTORIAL: How to post in Gear Swap so it sells

Tutorial How to format a listing in Gear Swap so it sells & Price Guide

Discussion in 'Gear Swap' started by Richard, Mar 6, 2013.

  1. Richard

    Richard Maintenance Dept Administrator

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    NOTE for new members.
    Posting new ads in Gear Swap is restricted to established members only. Read the requirements here.
    ---------------------------------

    How to format a new listing in Gear Swap so it sells


    Lets start with some basics;

    Title Prefix
    All titles must include a category prefix - This enables easy sorting by prospective buyers. There is a prefix for most categories. If your item does not match any category then use a generic term such as For Sale, Wanted, Swap or Trade.


    Title Description
    Description should include as many of the following elements as possible;

    - Gender (if applicable)
    - Plain-English Product Name (basically a noun = eg; Jacket)
    - Brand or Manufacturer name (eg: Columbia)
    - Item name (eg: Bugaboo)
    - Salient specifications such as size or length (eg: Size M)
    - Price (may include price basis descriptors such as 'ono' or 'ea.' )
    - Location (specifically Skis & Boards where pickup is preferred over posting - otherwise this is optional)

    Putting it together...

    Clothing: Mens Columbia Bugaboo Jacket, size L $85 ono - Newcastle


    Image Uploads

    Gear Swap allows for image upload by all registered members. Please use the 'Upload Image/File' button when posting your item. If you expect to sell it - then upload a photo! Offers without a photo are FAIL.


    Editing
    Thread starters my edit the Opening Posts (OP) at any time. Use the 'Edit' link at the end of your OP. Threads can not be deleted (see Marking as Sold).


    'Watch' your Thread
    After you have created your thread, make sure you 'Watch' your thread. This will ensure you get notifications when people post a reply (anyone asking questions has some level of interest, reply quickly for your best chance of a sale). You may select to receive notifications by email or just notification alert icons (when logged in).


    Marking as Sold
    Select 'Edit Thread' from the 'Thread Tools' menu (which is immediately above the OP) and change the prefix to 'Sold'. Please change only the title prefix and not the original title. Only the person who started the thread can edit the prefix.

    Why
    Threads are kept and marked as sold rather than deleted. This enables a record of what does and does not sell and what fair value is for similar items.


    Pricing Guide (shamelessly stolen from TGR)
    Start at 50~60% of current online price for the new product.
    subtract 10% per year of age*
    subtract 10~20% for visible signs of wear & tear
    add 10~30% for rare or high-demand item

    If your pricing is unrealistic and completely out of the ball park - expect the locals to let you know - also it simply won't sell.

    * NOTE: If your item is fast approaching a decade old and is not a rare or sought after item - then it's very probably worthless junk. Brightly coloured retro 70's & 80's ski clothing is the exception..
     
    #1 Richard, Mar 6, 2013
    Last edited: Apr 24, 2015
  2. will_dawson

    will_dawson Hard Yards

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    hey everyone,
    just trying to post a thread but it is telling me i need to 'select a prefix'...

    please explain?

    Much Appreciated.
     
  3. Untele-whippet

    Untele-whippet beard stroker Ski Pass: Gold

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    I think the prefix is part of the header, al la For Sale, Sold etc
     
    will_dawson likes this.
  4. will_dawson

    will_dawson Hard Yards

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    I am putting 'For Sale' in the heading.. i assume this is how you 'select' the prefix...?
     
  5. cold wombat

    cold wombat Twitter Contributer Social Media Mod

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    Drop down list to the left of the thread title. Pick the most appropriate.
     
    will_dawson likes this.
  6. Ian D

    Ian D Pool Room Staff Member Administrator Moderator

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    What Cold Wombat said, for a blank screen it looks like this
    The (No prefix) is the drop down shown above. You must select one.
     
    will_dawson likes this.
  7. Nicklas

    Nicklas First Runs

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    Title Description - location too?
    Would be great if each ad had location in title too. Especially when it comes to skis etc which can't really be posted.
     
  8. Richard

    Richard Maintenance Dept Administrator

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    Good idea Nick - have now included in these instructions above.